Wednesday, June 1, 2016

Health and Wellness: Healthy Eating

My niche is health and wellness but with a special interest in healthy eating. Young people to older professionals are increasingly looking for ways to maintain a healthy lifestyle. Healthy food options are important because this niche’s target audience are busy individuals who are either juggling their children’s lives or working 8 hour days, so there needs to be healthy food options available that are quick and convenient. People need to be motivated to stay healthy and by connecting them with ideas and quick recipes can save them time and focus on other areas of their life like family or work. This niche has a communal feeling because those on social media support each other and provide motivation to continue and share ideas with others. I also think this niche is important to bring awareness to less educated communities about healthy activities, this niche can help give them motivation to educate the younger generation on healthy eating and daily activities which will lead to a better quality of life.